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Brandbassador Success
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The ultimate Ambassador & Influencer Marketing Management Tool for Fast Growing Ecommerce Brands.

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What do you like best?

After a long period of search, we happily landed at Brandbassador to increase scale and efficiency of our Micro and Nano Influencer programs. BrandBassador perfectly matches the "on the go" lifestyle of influencers - especially for smaller Influencers, who are not doing this as their main job. With the app, they can complete tasks on the go and with the gamification approach it's fun to join and complete a mission even if there is no or low compensation.

What problems are you solving with the product? What benefits have you realized?

Its mainly delivering efficiency if you want to work with a larger number of Influencers, but it also helps to source very specific Influencers for certain missions or content needs by offering endless targeting and filtering criteria.

"State of the art Micro and Nano Influencer Tool."

Apparel & Fashion Brand
Executive Sponsor on G2

Although the team had a clear focus before signing up with Brandbassador to reach high volumes of micro-social personalities together with paid collaborations in order to get reach and start building brand awareness, the trial and error basis that they were working with could also be hit and miss. Along with that they started working with their own social media, mainly Instagram, to organically build a large follower base but they needed the right tool to enhance their growth. 

 

Some of their pain points included:

 

  • A trial and error approach to their ambassador marketing strategy
  • A need to scale quickly & build brand awareness
  • Many man-hours spent on in-house outreach
  • A lack of diversity among their ambassadors & UGC
  • Finding the right tool to effectively reach a high volume of brand ambassadors

“Compared to our own outreach Brandbassador represents a more effective way to reach high volumes of influencers."

Therese-Granstrom
Therese Granström
Social Commerce Coordinator

What do you like best?

The Brandbassador team are a joy to work alongside. They bring an abundance of dedication, knowledge, and passion, with infectious energy and enthusiasm for both our brand and our Brandbassador ambassador program.

The Brandbassador team bring vast platform expertise, with tremendous experience working with ambassadors, which has been crucial in building and activating our community.

This experience and expertise has also allowed us to let the team manage the daily operation, with confidence, creating additional capacity for us to focus on the strategy.

What problems are you solving with the product? What benefits have you realized?

The Brandbassador platform tracks all the important numbers, so you can truly understand the impact of the program. 

"Build an ambassador program with the help of the experts."

Consumer Goods Brand
Mid-Market Enterprise

Onepiece made use of a very manual system of emails and online spreadsheets to manage their affiliate programme. This meant that they spent a big chunk of their time trying to manage their community with little success. 

 

  • They wanted a tool that would allow them to scale their ambassador programme.
  • They were looking for a way to personally connect with existing ambassadors & customers to improve brand reach. 
  • As an eCommerce brand, they needed to find an effective way to grow during the pandemic.

“Brandbassdor has really thought of so many corner cases and potential issues that can arise when working with a large number of ambassadors.”

Thomas Adams Onepiece-1
Thomas Adams
CEO

 What do you like best?

I love how organized and resourceful it is. The platform is very intuitive and easy to use and I save so much time with this new system. Best of all, the brand ambassadors I work with love knowing the expectations, rewards (payment), and options they have working with the brand I manage.

What problems are you solving with the product? What benefits have you realized?

The biggest benefit is efficiency. Our previous program was very manual and took up so much time for simple, everyday management. We also have the opportunity to grow this platform in a way we couldn't have before, because we didn't have enough hours in the day. We currently have 6x the amount of ambassdors with a lot less headaches on my end. We are also getting better content, by creating missions specific to what we want.

“We are so happy we made the switch to Brandbassador!”

Lisa H
Marketing Manager

Casely was managing an affiliate program in house but nothing was under one umbrella. Social media, affiliate programmes and ambassadors were managed in a fragmented way by different tools and people. 

 

  • The results were not as they hoped given the amount of time they were committing to it.
  • They wanted a tool that would allow them to perform all of their ambassador marketing activities under one roof.

“ Our brand would not be the same without Brandbassador. "

Mark Stallings
Mark Stallings
Co Founder

What do you like best?
I like that Brandbassador is a very user-friendly platform in which we can create creative missions for different social media and reach a wide audience.

What problems are you solving with the product? What benefits have you realized?
If we want to quickly promote a new launch or a product category that has not gotten the attention we had hope, Brandbassador is the best tool to get it out there. I can literally create a mission in less than 5 minutes and have multiple ambassadors create content for us within the first hour.

"The best way to build an international ambassador community!"

Therese G
Social Commerce Coordinator

Inkbox had a social media strategy in place that relied heavily on showcasing their community wearing their product, while that is still part of their strategy today, they wanted to be able to:

  • To grow their Inkbox community 
  • To make their workflow more efficient when sourcing UGC to repurpose on their growing social channels
  • Efficiency in handling of multiple ambassador marketing campaigns
  • The ability to source specific forms and styles of content depending on social media strategy and goals

“We were able to discover, interact with and source content from a larger range of ambassadors than we would’ve been able to manually off-platform. Brandbassador has really helped us automate finding and engaging with ambassadors."

Cindy Inkbox
Cindy Tran
Creator Marketing Lead

Before joining Brandbassador MY FAM POSTER managed their micro-influencer marketing through Google Sheets and a tool called People Map. Their strategy was to give out freebies to people that fitted within the brand’s niche and then they added them to their Google Sheet. Afterwards, they also added them to the tool People Map to see how much reach and engagement the post of a specific micro-influencer got. Overall there was a lot of manual effort that the MY FAM POSTER team had to put into this. 

 

Some of their pain points included:

 

  • A lot of manual work and effort 
  • Valuable & productive time being wasted without the right tools
  • A lack of buzz around the brand
  • An inability to collaborate with their customers, followers and fans at scale
  • Tracking return on investment

“You can collaborate with many ambassadors at the same time without too much effort which makes it much more scalable."

Johannes Sommer
Johannes Sommer
Founder

What do you like best?

The platform is cutting edge. The guys at Brandbassador have thought of EVERYTHING, they've created such a sophisticated tool to allow me and my team to manage our customers and ambassadors, so we can create very fun & flexible social missions to motivate them to run genuine promotions for us; with this, we also have a lot of flexibility and options to reward our ambassadors.

What problems are you solving with the product? What benefits have you realized?

As a small brand, we have used Brandbassador to onboard over 2000 ambassadors and generated quite a lot of sales directly from this process. I heard some much bigger brands were able to onboard over 200k ambassadors and drove a huge amount of sales, hopefully, we will be able to get there soon!

"A Must-Have Tool for a Growing eCommerce Brand"

Clark Y
Marketing Operations

The Kase never had an ambassador marketing strategy in place before signing up to Brandbassador, instead they managed their campaigns in house with a handful of influencers. 

  • They wanted to be able to expand their reach and create brand awareness outside of France to the rest of Europe. 
  • They were also looking for more authentic content but they needed the content to be produced in a more systematic way.

“No matter how great your products are, you need an affiliate program like Brandbassador to push your brand outward to gain the exposure or reach your brand deserves to have. That's the value of this platform. "

Mask Group
Pauletta Tang
Product & Creative Director

What do you like best?

I enjoy being able to have all of my ambassador information in one place. I can see their sales, what we spent, missions they are doing, who my top ambassadors are, and I have access to people who would've never known about our brand who now have fallen in love with it.

Ambassador Marketing Tool for "Tracking Rewards"

WodBottom
Small Business

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