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Ambassador Marketing

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6 Ways to See ROI on Your Ambassador Marketing Strategy
Ambassador marketing has become a super influential tool and brand booster in today’s saturated digital landscape. Companies are turning their...
5 Reasons You're Not Seeing Results With Ambassador Marketing
Launching an ambassador marketing campaign, so that you can turn your greatest customers, fans and followers into brand advocates that authentically...
5 Steps to Plan an Ambassador Marketing Campaign That Drives Sales
Ambassador software platforms help brands set up and manage their ambassador marketing campaigns by automating several steps along the way. Think...
4 Ways to Create a Fun Ambassador Programme that Works
Ever felt convinced you needed to buy something, but you weren’t really sure how you knew about it? All you know is that it’s a product or service...
Influencer vs Ambassador Marketing: What's the Difference?
eCommerce brands have taken the world of business by storm, proving that brick-and-mortar shops are no longer the only way to get traffic through the...
Activate & Engage with Communities on Clubhouse: Q&A with Gareth Pon
Launched in March 2020, Clubhouse is an exclusive social networking app that works on an invite-only basis. The app is best described as a...
Ambassador Marketing and B Corporations: Q&A with Peak Design
We recently caught up with the lovely Annie Nyborg, who is the Sustainability Director at Peak Design. Along with being members of 1% for the Planet,...
6 Characteristics of a Successful Brand Ambassador
A brand ambassador has the power to elevate a brand across multiple social channels simply through the genuine endorsement of a company and their...
5 Impactful Brand Ambassador Practices for 2021
Enlisting a brand ambassador to help market your business may be a great stride away from traditional marketing, but that doesn’t mean the act of...
How 3 Brands are Prospering with Micro Influencers during the Pandemic
The ongoing persistence of the pandemic has left brands with a series of challenges over the last year in the fields of brand awareness and ...
Ambassador Marketing and Brand Scams: 5 Things You Need to Know
As social media and online shopping becomes increasingly popular, brand scams and fake accounts similarly grow on an unprecedented scale. These kinds...
How to Utilise Ambassador Marketing to Grow Your Brand Amidst COVID-19
With the slow roll out of the COVID-19 vaccine and the ongoing call to stay at home, most businesses with physical stores will continue to face the...
How to Build the Perfect Ambassador Marketing Campaign in 2021
Today’s digital landscape has seen a host of companies turn to eCommerce in the hopes of reaching a wider audience by tapping into online markets....
Why Brands like Gymshark Lose Massive Ambassadors like Natacha Oceane
You know a brand has achieved massive success through their ambassador marketing when they create an official guide on how to spot fake ads, websites...
7 Ambassador Marketing Trends to Expect in 2021
2020 has proven that ambassador marketing is the key to a successful digital marketing strategy. Ambassador marketing (or Influencer Marketing, if...
How to Build a Successful Customer Loyalty Programme in 2021
Let’s take a moment to talk about how your marketing team manages your customer loyalty. The defining factor of a successful profitable business is...
7 Ways Nano Influencers can Help You Sell More
On the surface they are regular social media users – sharing pictures, videos and posts like the rest of us. Just everyday people with something to...
Lush Switches Off Brand Social Channels to Focus on Real Voices
Cosmetics retailer Lush has announced that it will be switching off six branded social media accounts – including Lush UK – across Facebook, Twitter...
The Best Offline Ambassador Marketing Campaigns
Working with your community of ambassadors is great for getting user-generated content and social media engagement, however you can create buzz...
The Best Online Ambassador Marketing Campaigns
Online ambassador marketing campaigns can really help you meet your marketing goals. Whether it’s generating sales, building social buzz around your...
How to Work with Ambassadors to Boost Your Holiday Marketing
Throughout the year brands have many important dates in their calendars. This could be sample sales, new product launches, or key holidays in your...
10 Reasons Ambassador Marketing Should be in Your 2020 Plan
Since influencer marketing exploded as a tactic, demand has grown and prices have soared – now many marketers are finding that it’s no longer...
Influencer Marketing in 2020: a Guide for Fast-Growing Brands
What exactly is influencer marketing and how can it help your business? In this article we take a look at the benefits of creating an influencer...
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