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Brandbassador Case
Studies

The ultimate Ambassador & Influencer Marketing Management Tool for Fast Growing Ecommerce Brands.

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Casely was managing an affiliate program in house but nothing was under one umbrella. Social media, affiliate programmes and ambassadors were managed in a fragmented way by different tools and people. 

  • The results were not as they hoped given the amount of time they were committing to it.
  • They wanted a tool that would allow them to perform all of their ambassador marketing activities under one roof.

“ Our brand would not be the same without Brandbassador. "

Mark Stallings
Mark Stallings
Co Founder

The Kase never had an ambassador marketing strategy in place before signing up to Brandbassador, instead they managed their campaigns in house with a handful of influencers. 

  • They wanted to be able to expand their reach and create brand awareness outside of France to the rest of Europe. 
  • They were also looking for more authentic content but they needed the content to be produced in a more systematic way.

“No matter how great your products are, you need an affiliate program like Brandbassador to push your brand outward to gain the exposure or reach your brand deserves to have. That's the value of this platform. "

Mask Group
Pauletta Tang
Product & Creative Director

Before signing up to Brandbassador, Lucy & Co reached out to different influencers for photography purposes but that was about it, there was no brand advocacy strategy in place. They wanted a solution where they could:

  • Get a more targeted ambassador marketing strategy in place
  • Engage with their existing community in a more effective and exciting way
  • Cultivate a community of ambassadors that could make sales

“Brandbassador is certainly worth a try if brands have an ambassador community they are in need of activating and utilising!"

Aubrey Lucy & Co
Aubrey Bergstrom
Marketing Director

Inkbox had a social media strategy in place that relied heavily on showcasing their community wearing their product, while that is still part of their strategy today, they wanted to be able to:

  • To grow their Inkbox community 
  • To make their workflow more efficient when sourcing UGC to repurpose on their growing social channels
  • Efficiency in handling of multiple ambassador marketing campaigns
  • The ability to source specific forms and styles of content depending on social media strategy and goals

“We were able to discover, interact with and source content from a larger range of ambassadors than we would’ve been able to manually off-platform. Brandbassador has really helped us automate finding and engaging with ambassadors."

Cindy Inkbox
Cindy Tran
Creator Marketing Lead

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