"Close to 100% of the content we publish on our TikTok profile comes from our ambassadors."
More and more, brands are starting to see less bang for their buck with influencer marketing. Costs are rising, fake followers are getting harder to spot, social feeds are becoming more curated, and competition is super stiff.
Our whitepaper explores this shift in marketing by examining why the use of influencers is getting harder to manage, what the difference between a brand ambassador and an influencer is, and how you could join the pioneering movement of ambassador marketing. We give you the tools to help your brand shine in newfound ways.