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Blog Ambassador Marketing 101
Build a Brand Ambassador Marketing Program in 8 Easy Steps
By Trelawney Erwin | 8 minute read
Putting together a brand ambassador marketing program is a lot of work. And it’s not quite as straightforward as assembling flat-pack furniture. (Are...
Blog Ambassador Marketing 101
What Is Ambassador Marketing? A Full Overview
By Trelawney Erwin | 8 minute read
Ambassador marketing is a strategy where brands transform their most loyal customers, followers, and fans into influential salespeople. When...
Blog Ambassador Marketing 101
Influencers VS Ambassadors VS Affiliates: Which Should I Use?
By Trelawney Erwin | 9 minute read
Have you ever played one of those "spot the difference" games? You stare at two pictures that are almost the same and try to figure out what slight...
Blog Ambassador Marketing 101
6 Ways Brand Ambassadors Can Help You Survive the iOS 14 Update
By Trelawney Erwin | 6 minute read
Marketing has always been a game of adaptation, especially in the digital age. Just when you get the hang of new ad features and algorithms - BAM!...
Blog Ambassador Marketing 101
4 Ways for Brands to Identify the Perfect Food & Beverage Ambassadors
By Andrea Haddon | 6 minute read
Have you ever received a meal at a restaurant that practically demanded you photograph it before digging in? Since the beginning of time, food and...
Blog Ambassador Marketing 101
5 Ways to Build an Ambassador Marketing Campaign for Your F&B Brand
By Andrea Haddon | 5 minute read
Today’s digital landscape has seen a great deal of food and beverage brands turning to eCommerce in the hopes of reaching a wider audience online....
Blog Ambassador Marketing 101
6 Ways Ambassador Marketing Benefits Cosmetics & Skincare Brands
By Andrea Haddon | 6 minute read
The world we know today has loads of digital marketing tactics that can be difficult to navigate in an ever-changing world, especially for cosmetics...
Blog Ambassador Marketing 101
6 Reasons Cosmetics & Skincare Brands Need Ambassador Marketing
By Andrea Haddon | 5 minute read
Word-of-mouth marketing in the cosmetics and skincare industry is thriving. From unsponsored, engaging #GRWM videos on TikTok to gorgeous skincare...
Blog Ambassador Marketing 101
7 Steps to Plan an Ambassador Campaign that Drives Activewear Sales
By Amy Roberts | 5 minute read
Starting your ambassador marketing journey is usually very exciting but also there can be a lot of pressure to get it right on the first go. The...
Blog Ambassador Marketing 101
Influencer vs Ambassador Marketing: What's the Difference?
By Marike Watson | 4 minute read
eCommerce brands have taken the world of business by storm, proving that brick-and-mortar shops are no longer the only way to get traffic through the...
Blog Ambassador Marketing 101
Ambassador Marketing and B Corporations: Q&A with Peak Design
By Marike Watson | 6 minute read
We recently caught up with the lovely Annie Nyborg, who is the Sustainability Director at Peak Design. Along with being members of 1% for the Planet,...
Blog Ambassador Marketing 101
5 Impactful Brand Ambassador Practices for 2022
By Marike Watson | 4 minute read
Enlisting a brand ambassador to help market your business may be a great stride away from traditional marketing, but that doesn’t mean the act of...
Blog Ambassador Marketing 101
How Gymshark Achieved Massive Success with Ambassador Marketing
By Amy Roberts | 6 minute read
You know a brand has achieved massive success through their ambassador marketing when they create an official guide on how to spot fake ads, websites...
Blog Ambassador Marketing 101
7 Ambassador Marketing Trends to Expect in 2022
By Trelawney Erwin | 7 minute read
2020 proved that ambassador marketing is the key to a successful digital marketing strategy. Ambassador marketing (a more niched approach to...
Blog Ambassador Marketing 101
7 Ways Nano Influencers can Help You Sell More
By Brandbassador | 2 minute read
On the surface they are regular social media users – sharing pictures, videos and posts like the rest of us. Just everyday people with something to...
Blog Ambassador Marketing 101
8 Big Influencer Marketing Fails
By Brandbassador | 3 minute read
Working with influencers has advantages - they can help make an advertising campaign feel more realistic, and open your brand up to a new audience....
Blog Ambassador Marketing 101
The Best Offline Ambassador Marketing Campaigns
By Brandbassador | 3 minute read
Working with your community of ambassadors is great for getting user-generated content and social media engagement, however you can create buzz...
Blog Ambassador Marketing 101
The Best Online Ambassador Marketing Campaigns
By Brandbassador | 3 minute read
Online ambassador marketing campaigns can really help you meet your marketing goals. Whether it’s generating sales, building social buzz around your...
Blog Ambassador Marketing 101
9 Reasons Ambassador Marketing Should be in Your 2022 Plan
By Brandbassador | 3 minute read
Since influencer marketing exploded as a tactic, demand has grown and prices have soared – now many marketers are finding that it’s no longer...
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