Resources

5 Ambassador Software Tools for Online Clothing Stores

By Marike Watson | 15 April, 2021

Online shopping has become hugely popular in the last year and, although it may have had something to do with lockdown and everyone staying at home,...

Blog Ambassador Marketing

Activate & Engage with Communities on Clubhouse: Q&A with Gareth Pon

By Marike Watson | 31 March, 2021

Launched in March 2020, Clubhouse is an exclusive social networking app that works on an invite-only basis. The app is best described as a...

Blog Ambassador Software

10 Reasons You Need Ambassador Software to Grow Your eCommerce Brand

By Marike Watson | 25 March, 2021

With the rise of webshops and social media users, eCommerce brands are facing competition within a saturated digital landscape more than ever before....

Whitepapers

Whitepaper: Why Consumers Love B Corps & Ambassador Marketing

By Marike Watson | 18 March, 2021

Certified B Corporations (B Corps) are a community of brands that do business with a greater purpose in mind. They’re interested in the future of our...

Blog

Building Community at Brandbassador: Book Club Interview with Kevin Kapapiro

By Marike Watson | 17 March, 2021

In honour of World Book Month, we reached out to Kevin Kapapiro from our Brandbassador team to talk to us about the Brandbassador Book Club. Kevin...

Blog Ambassador Marketing

Ambassador Marketing and B Corporations: Q&A with Peak Design

By Marike Watson | 12 March, 2021

We recently caught up with the lovely Annie Nyborg, who is the Sustainability Director at Peak Design. Along with being members of 1% for the Planet,...

Blog Ambassador Marketing

The Key Characteristics of a Successful Brand Ambassador

By Marike Watson | 4 March, 2021

A brand ambassador has the power to elevate a brand across multiple social channels simply through the genuine endorsement of a company and their...

Blog Ambassador Marketing

5 Impactful Brand Ambassador Practices for 2021

By Marike Watson | 26 February, 2021

Enlisting a brand ambassador to help market your business may be a great stride away from traditional marketing, but that doesn’t mean the act of...

Whitepapers

Whitepaper: Under The Influence: Influencer vs Ambassador Marketing

By Brandbassador | 15 February, 2021

Brands are no longer the only players with power and influence on media channels. Today, social media puts power in the hands of the individual who...

Blog Ambassador Marketing

How Our Brands are Prospering with Brandbassador during the Pandemic

By Marike Watson | 11 February, 2021

The ongoing persistence of the pandemic has left brands with a series of challenges over the last year in the fields of brand awareness and ...

Blog Ambassador Marketing

Ambassador Marketing and Brand Scams: Everything You Need to Know

By Marike Watson | 4 February, 2021

As social media and online shopping becomes increasingly popular, brand scams and fake accounts similarly grow on an unprecedented scale. These kinds...

Blog Ambassador Marketing

How to Utilise Ambassador Marketing to Grow Your Brand Amidst COVID-19

By Marike Watson | 28 January, 2021

With the slow roll out of the COVID-19 vaccine and the ongoing call to stay at home, most businesses with physical stores will continue to face the...

Blog Ambassador Marketing

How to Build the Perfect Ambassador Marketing Campaign in 2021

By Marike Watson | 19 January, 2021

Today’s digital landscape has seen a host of companies turn to eCommerce in the hopes of reaching a wider audience by tapping into online markets....

Blog Ambassador Marketing

Why Brands like Gymshark Lose Massive Ambassadors like Natacha Oceane

By Amy Roberts | 11 January, 2021

You know a brand has achieved massive success through their ambassador marketing when they create an official guide on how to spot fake ads, websites...

Blog Ambassador Marketing

Ambassador Marketing: Trends to Expect in 2021

By Stephanie Butter | 29 December, 2020

2020 has proven that ambassador marketing is the key to a successful digital marketing strategy. Ambassador marketing (or Influencer Marketing, if...

Blog Ambassador Marketing

How to Build a Successful Customer Loyalty Programme in 2021

By Sean Xie | 22 December, 2020

Let’s take a moment to talk about how your marketing team manages your customer loyalty. The defining factor of a successful profitable business is...

Executive News

Eilert Hanoa joins Brandbassador as second largest shareholder and board member.

By Thomas Adams | 3 December, 2020

Eilert Hanoa joins the Brandbassador team as the second largest shareholder and member of the board of directors. Eilert Hanoa was the first external...

Whitepapers

Whitepaper: Building Your Ambassador Tribe – The Ultimate Guide

By Brandbassador | 1 December, 2020

Working with ambassadors who are genuinely interested in your company and products or services is truly impactful when it comes to brand awareness...

Whitepapers

Whitepaper: The ROI of Ambassador Marketing – A Comprehensive Guide

By Brandbassador | 1 December, 2020

Working with an engaged community of customers and fans who genuinely love your brand and have a circle of real friends, not just followers, is the...

Whitepapers

Whitepaper: You Call That Influence? How Ambassadors can Double Your Brand Engagement

By Brandbassador | 26 November, 2020

More and more, brands are starting to see less bang for their buck with influencer marketing. Costs are rising, fake followers are getting harder to...

Executive News

Brandbassador partners with Centra on plug and play integration

By Brandbassador | 25 November, 2020

Brandbassador is happy to announce that we have partnered with the e-commerce platform Centra. The "plug and play" integration solution will allow...

Blog Ambassador Marketing

How Can Nano Influencers Help You Sell More?

By Brandbassador | 19 November, 2020

On the surface they are regular social media users – sharing pictures, videos and posts like the rest of us. Just everyday people with something to...

Blog Ambassador Marketing

Lush Switches Off Brand Social Channels to Focus on Real Voices

By Brandbassador | 19 November, 2020

Cosmetics retailer Lush has announced that it will be switching off six branded social media accounts – including Lush UK – across Facebook, Twitter...

Blog

8 Big Influencer Marketing Fails

By Amy Roberts | 19 November, 2020

Working with influencers has advantages, they can help make an advertising campaign feel more realistic, and open your brand up to a new audience....

Case Studies

Ambassador Marketing: An Interview with A Good Company

By Brandbassador | 19 November, 2020

The motto at A Good Company is to transform from mindless consumption into conscious decisions. They create thoughtful, sustainable and elegant...

Executive News

Why we Built Brandbassador

By Brandbassador | 19 November, 2020

Brandbassador is the result of 10 years of spear-heading social media marketing. Founded in 2017 by Thomas Adams and Ole Fjelberg, the two marketing...

Blog Ambassador Marketing

The Best Offline Ambassador Marketing Campaigns

By Brandbassador | 19 November, 2020

Working with your community of ambassadors is great for getting user generated content and social media engagement, however you can also create buzz...

Blog Ambassador Marketing

The Best Online Ambassador Marketing Campaigns

By Brandbassador | 19 November, 2020

Online ambassador marketing campaigns can really help you to meet your marketing goals. Whether it’s generating sales, building social buzz around...

Case Studies

Transparency Over Results: A Case Study with Hermine Hold

By Brandbassador | 19 November, 2020

“Tracking sales and ROI is usually difficult. Brandbassador makes it very clear how much you’ve earned a month.” Ignacio Varas, Marketing Manager

Blog Ambassador Marketing

How to Work with Ambassadors to Boost Your Holiday Marketing

By Brandbassador | 6 November, 2020

Throughout the year brands have many important dates in their calendars. This could be sample sales, new product launches, or key holidays in your...

Case Studies

Temporary Tattoos, Real Engagement: A Case Study with Inkbox

By Brandbassador | 6 November, 2020

Authenticity is a big subject in word of mouth marketing, especially online. You only need to glance over posts like our 8 big influencer marketing...

Case Studies

Hitting Goals Across Multiple Channels: A Case Study with Pro Teeth Whitening Co

By Brandbassador | 6 November, 2020

“Brandbassador has enabled us to have an army of ambassadors to get great content, engagement, and build up our company.” Ambika Handa, Pro Teeth...

Case Studies

The Unlimited Possibilities of Brandbassador: A Case Study with Hunkemöller

By Brandbassador | 6 November, 2020

The best way to be successful at ambassador marketing is to offer lots of different ways for your community to engage with your brand and products....

Blog Ambassador Marketing

10 Reasons Ambassador Marketing Should be in Your 2020 Plan

By Brandbassador | 4 November, 2020

Since influencer marketing exploded as a tactic, demand has grown and prices have soared – now many marketers are finding that it’s no longer...

Case Studies

Keeping Ambassadors Engaged: A Case Study with Safira

By Brandbassador | 4 November, 2020

Loyal ambassadors are your most precious asset. They’ll be running around shouting about how great your brand is to anyone who will listen, creating...

Blog Ambassador Marketing

Influencer Marketing in 2020: a Guide for Fast-Growing Brands

By Amy Roberts | 4 November, 2020

What exactly is influencer marketing and how can it help your business? In this article we take a look at the benefits of creating an influencer...

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