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Marike Watson
Whitepaper: Why Consumers Love B Corps & Ambassador Marketing
Certified B Corporations (B Corps) are a community of brands that do business with a greater purpose in mind. They’re interested in the future of our...
10 Ways to Level up Your Ambassador Marketing With Gamified Tasks
Once you’ve decided to turn your customers and fans into brand ambassadors, you’ll have an entire community of loyal brand advocates ready to create...
5 Ways To Gear Up Your Marketing Strategy for an Ambassador Program
An ambassador program entails turning your customers and followers into powerful word-of-mouth brand advocates. This may seem easy enough to manage...
5 Ways to Turn Your Customers, Followers & Fans into Brand Ambassadors
At Brandbassador, we’ve learnt that the best brand ambassadors are people that were customers or fans of a company’s products or services before they...
6 Ways to Reward Your Brand Ambassadors & Sales Champions
The goal with ambassador marketing is to ultimately create a new stream of revenue for your brand. But in order to do so, you have to allow your...
3 Tips to Leverage the Power of Social Buzz from Brand Ambassadors
One of the primary purposes of ambassador marketing is to get people to talk about your products or services in a way that will generate more hype...
6 Signs Your Brand is Ready for an Ambassador Marketing Program
Influencer and ambassador marketing has taken the world of word-of-mouth marketing digital, and everyone wants in on the action. The question is, how...
6 Ways to See ROI on Your Ambassador Marketing Strategy
Ambassador marketing has become a super influential tool and brand booster in today’s saturated digital landscape. Companies are turning their...
The Complete Instagram Guide for Micro Influencers + 5 Expert Tips
By now, you’ve probably heard the term Instagram influencer before, but an Instagram micro-influencer is an entirely different breed. Instagram...
Is Your Micro-Influencer Marketing Too Vanilla? 6 Ways to Improve
Words like bland and boring come to mind when talking about vanilla marketing, because that’s exactly what a vanilla marketing campaign is: bland....
5 Reasons You're Not Seeing Results With Ambassador Marketing
Launching an ambassador marketing campaign, so that you can turn your greatest customers, fans and followers into brand advocates that authentically...
How to Curate UGC for Fashion Accessories With Ambassador Marketing
In an age of digital consumption and scrollers, visually representing your brand in a way that will cut through the noise is becoming trickier by the...
Why These Phone Case Brands Scaled with Ambassador Marketing
Lockdown regulations across the world may have stopped a lot of ordinary storefront brands from doing business as usual, but it hasn’t been all bad!...
4 Reasons You Need Ambassador Software for your Jewellery Brand
Over the course of the pandemic, companies have relied on social media channels to build brand awareness and gain traction within their sales and...
Influencer vs Ambassador Marketing: What's the Difference?
eCommerce brands have taken the world of business by storm, proving that brick-and-mortar shops are no longer the only way to get traffic through the...
5 Ambassador Software Tools for Online Clothing Stores
Online shopping has become hugely popular in the last year and, although it may have had something to do with lockdown and everyone staying at home,...
Activate & Engage with Communities on Clubhouse: Q&A with Gareth Pon
Launched in March 2020, Clubhouse is an exclusive social networking app that works on an invite-only basis. The app is best described as a...
10 Reasons You Need Ambassador Marketing Software to Grow Your eCommerce Brand
With the rise of webshops and social media users, eCommerce brands are facing competition within a saturated digital landscape more than ever before....
Community at Brandbassador: Book Club Interview with Kevin Kapapiro
In honour of World Book Month, we reached out to Kevin Kapapiro from our Brandbassador team to talk to us about the Brandbassador Book Club. Kevin...
Ambassador Marketing and B Corporations: Q&A with Peak Design
We recently caught up with the lovely Annie Nyborg, who is the Sustainability Director at Peak Design. Along with being members of 1% for the Planet,...
6 Characteristics of a Successful Brand Ambassador
A brand ambassador has the power to elevate a brand across multiple social channels simply through the genuine endorsement of a company and their...
5 Impactful Brand Ambassador Practices for 2022
Enlisting a brand ambassador to help market your business may be a great stride away from traditional marketing, but that doesn’t mean the act of...
How 3 Brands are Prospering with Micro Influencers During the Pandemic
The ongoing persistence of the pandemic has left brands with a series of challenges over the last year in the fields of brand awareness and ...
Ambassador Marketing and Brand Scams: 5 Things You Need to Know
As social media and online shopping becomes increasingly popular, brand scams and fake accounts similarly grow on an unprecedented scale. These kinds...
How to Utilise Ambassador Marketing to Grow Your Brand Amidst COVID-19
With the slow roll out of the COVID-19 vaccine and the ongoing call to stay at home, most businesses with physical stores will continue to face the...
5 Ways to Build the Perfect Ambassador Marketing Campaign in 2022
Today’s digital landscape has seen a host of companies turn to eCommerce in the hopes of reaching a wider audience by tapping into online markets....
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